Case Study Mobile Trends & Tech Social Media Tools Tech Conferences

Superpages Mobile Living Up to Its Name with a 38% Conversion Rate

Old School Superpages We’ve all been there before, our anticipation surging when Sue, the neighbor, leaks the big surprise and says, “You have a package at your door.” Two flights of stairs later, the excitement quickly dwindles when you see it’s merely this year’s the four-and-a-half pound installment of the Superpages. For most of us, […]

Gamification Tech Conferences

How to Be a Chamillionaire: Story of BigDoor Gamification

Lots of interesting speakers and cutting-edge technologies were introduced at last week’s Gamification Summit in San Francisco. Summit attendees ran the gamut, with representatives from Google, SAP, eBay, OMGPOP, AT&T, Salesforce.com, and United Airlines all participating. The conference theme was resoundingly universal; big players rallying around the importance of loyalty in the digital marketing ecosystem, […]

Gamification Technology Leader Interview

Project Management through Incentivization: Interview with RedCritter CEO, Mike Beaty

Article first published as Project Management through Incentivization: Interview with RedCritter CEO, Mike Beaty on Technorati. Project Management Software Imagine you’re a business who’s product delivery requires a whole lot of timely coordination between different functional groups. “Hey, that sounds like me,” you might be saying. It sounds like a lot of industry whose challenge is the […]

Mobile Trends & Tech Technology Leader Interview Technology News

Real Life Minority Report Technology – Interview with CEO of 5 Examples, Bjorn Jawerth

Article first published as Real Life Minority Report Technology – Interview with CEO of 5 Examples, Bjorn Jawerth on Technorati. Remember how in awe most of us were to see Tom Cruise waving his hands in thin air to orchestrate messages and images in the movie Minority Report? While some were excited merely to see Tom Cruise, […]

Mobile Trends & Tech Tech Conferences

A Picture Is Worth a Thousand Locations

This was a big week for social media conferences in San Francisco. Lots of emphasis on social engagement, and lots on mobile. Presenting at this week’s Social Loco Conference, one company showed us how more people are using mobile devices to share their experiences with friends and families. And this means a lot to the […]