Emerging Technology Internet Marketing Strategy Marketing Strategy Social Media Trends

Blow Out the Candles: The “GIF” Turns 25

GIFs. I was using them a lot in ’06 on my MySpace, but hadn’t thought about it much since. As it turns out, the image format turned 25 years old recently, and the “grown up” GIF is enjoying a resurgence of popularity. The GIF’s new notoriety is partly the result of faster computers and improved bandwidth, paired with popularity […]

Content Marketing Inbound Marketing Technology Leader Interview

Content Marketing Made Easier – Interview with Michael J. Fern, CEO of Intigi

Article written for and published as Content Marketing Made Easier – Interview with Michael J. Fern, CEO of Intigi on Technorati. The practice of content marketing (aka inbound marketing) is about consistently generating compelling, value-add content to your audience. I’ve done a lot of writing about it, and Google considers me a bit of an authority on […]

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Social Media for Business Social Media Tools Technology News

2 New Ways to Keep Your Facebook Peeps On-Page and Engaged via Woobox

As written for Social Media Today Facebook Page vs. Website? Within the social ether, web forums, and industry conference circuits there are lots conversations and articles assessing the effectiveness of Facebook brand pages in an overall marketing strategy. And questions like, “Should a company use a Facebook fan page instead of a website?” generate a […]