Mobile Trends & Tech Technology News

Ready for the World’s Emerging Mobile-Ready Middle Class?

As published to The Huffington Post Is it time for us to rethink how we perceive the global middle class? Currently, more than half of the world’s middle class population can be found in the Western world. However, recent reports and studies have consistently shown that the global share of the middle class is shifting. […]

Advertising Content Marketing Tech Conferences Video Marketing & Technology

10 Video Marketing Trends You Can Expect in 2015

As published to The Huffington Post Serial entrepreneur and mobile consultant Hannah Bree Hanson and I were in attendance at the Streaming Media West Conference last week in Huntington Beach, CA. The event featured a veritable who’s-who of industry leaders including Verizon, Limelight Networks, Wowza, Skype, and NFL Now, Tivi, and Ramp. Here’s the top […]

Content Marketing Inbound Marketing Social Media Marketing

How to Connect With Your Audience and Make an Impact

As published to Huffington Post Every brand must continue growing its user base, and sometimes it may seem an extremely daunting task. However, one proven approach includes instrumentally using your existing audience as a sales-driving platform. You may need to give up a bit of direct-to-consumer power, but your influencer-driven marketing message will be authentic. […]

Infographic Marketing Strategy Social Data Technology News

The Most Opinionated States in the Country Might Surprise You [Infographic]

As published to Huffington Post I had the opportunity to speak with Zac Carman of ConsumerAffairs about the site’s forthcoming study, set to be published this month on their blog. The consumer advocacy group and online review platform examined which states are most likely to review or complain about businesses and brands. A preview of […]

Business Reputation

How Smart Branding Can Revitalize Your Company

As published to Huffington Post Creating a strong brand is no longer a corporate luxury — it’s a professional necessity. A solid brand strategy can help you to solidify your core values, identify what makes you different from your competitors, and ultimately boost the success of your business. “To your customers, your corporate image reflects […]

Technology Leader Interview Technology News

Why Tech Innovators Are High on the Prospects for Legalized Marijuana

As published to Entrepreneur While the tech industry soldiers on mightily in search of disruptive, game-changing, TED-worthy apps, SaaS platforms, and amplified monetization plays, a few brave souls have taken the proverbial off-ramp in search of the next big thing. Experts estimate that the highly fragmented $2.3 billion US legal cannabis industry will increase to $10.2 […]

Cannabis Emerging Technology Everything Else Technology Leader Interview

Why Tech Innovators Are High for Legalized Cannabis

As published to Entrepreneur While the tech industry soldiers on mightily in search of disruptive, game-changing, TED-worthy apps, SaaS platforms, and amplified monetization plays, a few brave souls have taken the proverbial off-ramp in search of the next big thing. Experts estimate that the highly fragmented $2.3 billion US legal cannabis industry will increase to $10.2 […]