Advertising Latest Video Marketing & Technology

Intuit Is Sending Death Wish Coffee to the Super Bowl

The creators of “The World’s Strongest Coffee”, Death Wish Coffee Company, have taken first place in the Intuit QuickBooks’s Small Business Big Game Competition, securing them a thirty-second commercial during football’s biggest game offering more than 100 million viewers. Death Wish Coffee Company entered the competition after the success they witnessed from GoldieBlox, the 2014 […]

Latest Social Analytics Social Media Tools

How to Measure Social Media ROI Using Google Analytics

Republishing a fabulously insightful blog article from the folks at WarfarePlugins. (original post)  Do you know your top performing social networks? You do now with this complete guide to using Google Analytics for Social Media ROI! One of the hardest things to measure for most people is the ROI (return on investment) of social media. […]

Big Data Featured Latest

Why Today’s Leaders Need to Get to Know #BigData

“The [sectors] that have the potential to benefit the most from big data analytics are the ones lagging behind…” In business, there can be chasms between promise and fulfillment. Consider the case of big data analytics. Companies of all sizes are investing in technology to assemble unprecedented amounts of data, from customer call-center recordings and […]

Gaming Guest Post Latest

How to Avoid Pressing on Keys That Ruin Your Gaming Experience

By Chassie Lee Gaming is all about keyboarding accuracy and speed. The faster you are the more effective you will be at gaming. The more refined your typing technique and accuracy, the fewer your chances of a ruining a great game. These gaming problems related to typing errors and typing speed are faced daily by […]

Brand Management Latest Social Media Marketing Twitter for Business

The Master Key to Unlocking the Benefits of Social Media

As a follow-up to my previous column, allow me to further explain the difference between conventional (and mostly ineffective) forms of social media versus the successful use of this resource. For one group, social media is the digital equivalent of a hand mirror; a tool for self-indulgent and hypnotic obsession, in which a business owner […]

Brand Management Tech Conferences

How Attending a Conference or Trade Show Can Benefit Your Business

If you’ve never taken your business to an exhibition or trade show before, you may or may not be aware of the hundreds of benefits which you can gain from the whole experience. From visibility to credibility, whatever the size of your business, a trade show is something which should definitely be considered if you’re […]

Guest Post Latest Social Media for Business Social Media Marketing

5 Lessons Celebrities Can Teach Marketers about Social Media

By Nate M. Vickery The year 2014 saw the release of “The Interview”, a controversial comedy starring James Franco and Seth Rogen as two journalists who set-up an interview with North Korean dictator Kim Jong-un and are recruited by the CIA to assassinate him. While Sony’s last minute decision to distribute the film on video-on-demand (after […]

Guest Post Latest Web 2.0 Web Design

Why You Need a Database Services Specialist to Make a Stellar WordPress Site

By Sujain Thomas An eMarketer study in 2014 predicted that internet users were to hit 3 billion in 2015. Well, this has come to pass and in fact, the number actually reached 3.2 billion according to a study done by Miniwatts Marketing Group. As a business owner, it is imperative to leverage these numbers and the […]