Concerns regarding state-sponsored cyber attacks have increased dramatically since the Russian government was allegedly revealed to have played a major role in twisting the U.S. presidential election in favor of Donald Trump. While this marks the first time in American history that our democratic process was spoiled by external collusion, it is hardly the first […]
Month: February 2017
How To Use Content Marketing To Increase The Number Of Downloads For Your Mobile Application
Written By: Chris Pautsch In the world of content marketing, an oft-repeated mantra is the assertion that “content is king.” The general theme of this statement is that all brands need quality marketing content that speaks to the unique needs of the brand’s target market. Mobile apps are no exception to this reality. The best app […]
Unwritten Rules of Social Network Marketing
Social network marketing refers to the use of social media platforms such as Facebook, Twitter or Instagram, to promote a certain product or service. The main goal of social network marketing is to create content that users will share on the internet and thus helping a company increase brand exposure. However, there are some rules […]
Human Error: The Hacker’s Key to Corporate Conquest
You’ve worked hard to establish your company. You spent countless hours vetting business partners and potential employees, you scrimped and saved to get your organization off the ground and you sank your energy into building relationships with your clients. Finally, all your hard work has paid off and you have a healthy nest egg sitting […]
4 Ways Social Media And Search Engine Optimization Work Jointly for your Business
Being a business owner is sure to bring you a great deal of satisfaction. There is nothing more rewarding than being your own boss for most people. However, you will have a lot of responsibilities each day in order to make a profit. The most efficient way for you to have the success you want […]
3 Content Strategy Tips For 2017
Running a startup business is quite an interesting journey that involves hard work and effort. However, without a good content strategy, there is no point in even trying to run a startup. Content marketing is a key element for startup businesses to get noticed enough to flourish. With that in mind, creating a good content […]
10 Ways Bad Visual Presence Can Impact Your Online Business
Written By: Steven Clarke Since we are visual beings, it is no surprise that visual content marketing is the most successful form of content marketing in order for your business to gain attention, drive traffic and build brand loyalty. However, it is vital that you come up with a good visual marketing strategy, because the same […]
7 Photoshop Must-Knows For Beginners [SlideShow]
Written By: Rocco Lungariello Photoshop is imperative to any photographer or graphic designer, but these professions are not the only ones that can put this influential software to good use. For the creative professional, who may include freelancers, marketing professionals, entrepreneurs, even business owners, it helps to have even just a working knowledge of how to […]