Social Media Marketing

8 Ways to Improve Your Lead Generation Through Social Media

Businesses that utilize lead generation tactics on social media can achieve better results that will help their businesses to succeed. With social media, you can build brand awareness, generate conversions, produce better revenue growth, achieve better sales productivity, and give a sense of community to your followers, influencers, and advocates. Here are several ways that […]

eCommerce Search Engine Optimization (SEO)

What to Do When Your Website Traffic Drops

For months things had been flowing smoothly with your e-commerce site. Traffic was steadily increasing, your conversion rate was high and sales were booming. Then suddenly, it all came to a halt. Like a busy freeway during commute hours, your site’s traffic came to a near standstill.  And now, you’re now faced with the question […]

Blockchain Guest Post

Dissecting Cryptocurrencies: Essential Facts for Investors

Written By: David Drake Four days ago, the U.S. Securities and Exchange Commission subpoenaed many ICO companies. The summons, originating from SEC’S Boston, New York, and San Francisco offices, were sent to 80 ICO companies. This action came after SEC’s stern warning to investors on possible fraudulent  Initial Coin Offerings (ICOs) in  August 2017.  Moreover, […]

Content Marketing Guest Post

How to Deliver Real ROI from Content Marketing

Written By: Jonathon Bullock Clients are growing more and more skeptical of investing in creative solutions without any plan for ROI. This isn’t just in the realm of content marketing – you could ask anyone in almost any communications discipline to pitch an idea to a client without a clear strategy for returning on their investment. […]

Guest Post Marketing Strategy

How to Lead a Remote Marketing Team

Written By: Jasmine Williams Remote working is not a fad that will soon fade away. Instead, it is a realistic and beneficial option that has advantages for employers and employees alike. Marketing teams are increasingly working remotely because of the ease with each their many responsibilities can be tackled from a remote work environment. Businesses […]