Advertising Social Media for Business Video Marketing & Technology

5 Really Good Reasons Why Video Testimonials Can Boost Your Sales!

Different audiences respond to different marketing techniques – this is certainly not a new idea. Some customers respond really well to long-form pieces of content like white papers, while others prefer short bursts of information like Infographics or presentations. But in terms of those marketing techniques that are capable of cross-pollination – the ones that […]

Advertising e-commerce eCommerce

Cyber Monday Tips: Social Media Techniques to Increase Your eCommerce Success

Every single holiday is an opportunity for small businesses to boost their marketing efforts. Some of these holidays are New Year’s, Thanksgiving, Black Friday, Halloween. However, if you are an e-commerce merchant, you might want to consider adding Cyber Monday in those holidays. Cyber Monday is the Monday after Thanksgiving. Considered as one of the […]

Social Media Marketing

Tips To Incorporate Great Content Into Your Social Media Marketing Strategy

Congratulations on taking the plunge and trying out business ownership. Owning a business of any kind is hard work. First, you have to build your customer base – who want what you’re selling? Who can they pass the message on to? Word of mouth is our best friend, and testimonials sell products. It’s not news […]