Andre Bourque (@SocialMktgFella) is a cannabis industry media influencer, brand executive and advisor, blockchain marketer, and cannabis columnist. He specializes in cannabis industry partnerships, distribution, and funding. He is a ranked social media marketing and content strategist.
Content Marketing Inbound Marketing Social Media for Business Tech Conferences Technology News Twitter for Business

Tan, Tweet, Repeat – Engage Mexico’s Social Media Training

As written for Technorati Hands-On Social Media Training…With a Piña Colada So the July 4th celebrations are over if you’re in the States. It’s back to “the grind.” The paperwork is still there, and, oh yeah, your boss needs you to figure out this whole “social media” thing and how to do it like the […]

Business Blogging Content Marketing Inbound Marketing Social Media for Business Social Media Tools Technology News

Content Marketing Just Got Easier with ContentGems’ Hootsuite Integration

As written for Technorati  One of the first tools I was exposed to early on in my content marketing career was a tool called Intigi. It cut hours of web navigating off my weekly schedule, and gave clarity and focus to my curated content activities. In fact, the only thing unclear about the tool, was how […]

Content Marketing Inbound Marketing Technology Leader Interview Video Marketing & Technology

Video is Essential to Great Content Marketing: Interview with Pulse Network [VIDEO]

As published on Social Media Today When it comes to content marketing, video is vital. Your customers and potential customers are watching and sharing more video than ever. The recent Vineapp and Instagram video battle demonstrates technology is making it easier to both produce and consume. Viewers are watching it everywhere: at work, at home and on […]

Gamification Social Media Trends Technology Leader Interview

Fixing Broken Social Media Channels with Agile Leadership and Gamification: Interview w Fanzy

As written for Technorati Is This the Year of Gamification? Last year I had a prediction that 2012 would be the year of gamification. I may have been wrong. Just this year the Gamification.co proudly announced 1 million views to their consistently compelling SlideShare content. And others are beginning to talk of game integration into processes as line […]

Social Media Tools Technology News Twitter for Business Video Marketing & Technology

Pass the Licorice – Brands Waste No Time with #InstagramVideo

As written for Technorati Instagram’s announcement that it’s added video to its platform made waves with the masses Thursday. Analysts, social media practitioners, and news outlets quickly embraced the news. USA Today even took to the street in an impromptu poll to gauge the sentiment from avid Vine and Instagram users. Celebrities, too, wasted no time chiming in. Shortly […]

Advertising Case Study Infographic Technology News

Martini Media Study: Affluent Spend More, Despite Larger Consumer Sentiment [Infographic]

As written for Technorati A CNN/ORC International survey released today indicates thirty-five percent of those questioned consider today’s economic conditions “very” or “somewhat” good. This marks a steady rise in CNN polling on the percentage who say things are good right now, from 26% in December to 31% in March, 33% in May and 35% now. Consumer sentiments have a […]

Case Study Email Marketing Infographic Social Media Trends

Does Email at Work Create Resentment? [Infographic]

As written for Social Media Today Of all the communication methods in the workplace, 43 percent say email is the one most likely to create resentment between senders and receivers —this according to a new survey from CPP, “The People Development People,” and publishers of the Myers-Briggs®  personality assessment. In a popular article I wrote last year, the company examined which […]

Emerging Technology Mobile Trends & Tech Technology News Video Marketing & Technology

Google Glass: Creepy or Cool? [Video]

As written for Social Media Today If you were a developer fortunate enough to have won entrance to the exclusive Google I/O conference in San Francisco last week, you might have also been one of the first to play around with Google Glass prototypes. Indeed, Mashable proclaimed the device the hands-down, breakout winner of the annual event. And this […]