Andre Bourque (@SocialMktgFella) is a cannabis industry media influencer, brand executive and advisor, blockchain marketer, and cannabis columnist. He specializes in cannabis industry partnerships, distribution, and funding. He is a ranked social media marketing and content strategist.
Internet Marketing Strategy Marketing Strategy Social Media for Business Social Media Tools Tech Conferences

10 Social Media Failures (and How to Avoid Them)

As published on Social Media Today One of the things to expect to takeaway from a solid social media conference is the knowledge of what works in market practice. A good assemblance of industry talent almost always includes a sharing of what successful strategies brands, agencies and marketers do in social channels. With a speaker […]

Mobile developer trends
Technology News

How Developers Think: “Have Heineken? Will Code.”

Here in San Francisco, being a software developer is akin to superhero status in the workforce, paired with a hall pass to the best Meetups, launch parties, and hack-a-thons around. But like any meaningful group of similarly minded people, developers too need a voice. Zend is the company that provides it. More specifically, Zend Developer Pulse™ is […]

Emerging Technology Mobile Trends & Tech Technology News

Loyalty Technology for the Little Guys [Infographic]

As written for Social Media Today In Vancouver, BC, one little coffee shop in the Mount Pleasant neighborhood is enjoying a 10x increase in customer loyalty. And one little company is helping them achieve it. RewardLoop is a mobile loyalty platform that rewards mobile device customers based on what they actually spend. The company has […]

Social Media for Business Social Media Tools Tech Conferences Technology Leader Interview

Pictures That Link a Thousand Words: Interview with ThingLink CMO, Neil Vineberg

Article first published as Pictures That Link a Thousand Words: Interview with ThingLink CMO, Neil Vineberg on Technorati. The All Facebook Conference isn’t just all about Facebook. Really, it’s “All Engagement,” and this week’s conference was host to lots of exciting products doing just that. The trick is discovering the most interesting and playing a little with their tools. […]

Case Study Mobile Trends & Tech Social Media Tools Tech Conferences

Superpages Mobile Living Up to Its Name with a 38% Conversion Rate

Old School Superpages We’ve all been there before, our anticipation surging when Sue, the neighbor, leaks the big surprise and says, “You have a package at your door.” Two flights of stairs later, the excitement quickly dwindles when you see it’s merely this year’s the four-and-a-half pound installment of the Superpages. For most of us, […]

Gamification Tech Conferences

How to Be a Chamillionaire: Story of BigDoor Gamification

Lots of interesting speakers and cutting-edge technologies were introduced at last week’s Gamification Summit in San Francisco. Summit attendees ran the gamut, with representatives from Google, SAP, eBay, OMGPOP, AT&T, Salesforce.com, and United Airlines all participating. The conference theme was resoundingly universal; big players rallying around the importance of loyalty in the digital marketing ecosystem, […]

Gamification Technology Leader Interview

Project Management through Incentivization: Interview with RedCritter CEO, Mike Beaty

Article first published as Project Management through Incentivization: Interview with RedCritter CEO, Mike Beaty on Technorati. Project Management Software Imagine you’re a business who’s product delivery requires a whole lot of timely coordination between different functional groups. “Hey, that sounds like me,” you might be saying. It sounds like a lot of industry whose challenge is the […]

Mobile Trends & Tech Technology Leader Interview Technology News

Real Life Minority Report Technology – Interview with CEO of 5 Examples, Bjorn Jawerth

Article first published as Real Life Minority Report Technology – Interview with CEO of 5 Examples, Bjorn Jawerth on Technorati. Remember how in awe most of us were to see Tom Cruise waving his hands in thin air to orchestrate messages and images in the movie Minority Report? While some were excited merely to see Tom Cruise, […]