Andre Bourque (@SocialMktgFella) is Editor Emeritus of Technorati, and a contributing writer for The Huffington Post and Entrepreneur. He's an inbound marketing specialist, an advisor to Social Media Today, and to several startups. He serves as a copywriter, content strategy and messaging consultant.
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Inbound Marketing

Inbound Marketing: Help Me, Don’t Sell Me

Being Helpful is Key to Inbound Marketing I hate the feeling of “being sold.”  But I sure like the feeling of “being helped.” How we define what a website is all depends on what we’re feeling.   And how we feel is critical to how we respond to content delivered to us from good inbound marketing practices.  […]

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Internet Marketing Strategy

Internet Marketing Strategy: Get What You Give

Internet Marketing Strategy Being online is not only about getting your piece of pie, it’s also about what kind of pie you are getting. Your company is often being measured by many other business people online. There are many ways that people are keeping an eye on you, and some of these include: Search engine […]

Social Media Marketing

So What’s a Social Media Marketing Guru, Anyway?

Social Media & Internet Marketing Gurus What is a social media Guru? On the internet, a guru is recognized as someone who has lots of experience and has made the grade. The majority of internet Gurus are only too happy to teach. Therefore, becoming a San Francisco social media marketing Guru in the true sense of the […]

Internet Marketing Strategy RSS technology Social Media Marketing

The “AT&Ts” of RSS Marketing

Your RSS Strategy Is Critical to Your Overall Marketing Strategy The problem with RSS in most marketing plans is that the marketer doesn’t really go beyond providing a simple RSS feed for your brand news. To get started the right way you need to segment RSS as a critical element of your overall content placement strategy. […]