Social media for business.

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Why 35 Million Mexicans Are Gettin’ #Social

Global Forecast: 2.55 Billion Social People In June 2013, eMarketer released its “Worldwide Social Network Users: 2013 Forecast and Comparative Estimates” report, revealing one in four people worldwide will use social networks in 2013. The number of social network users around the world will rise from 1.47 billion in 2012 to 1.73 billion this year, […]

Marketing Strategy Social Media for Business

3 Types of Effective Facebook Contests

Guest post provided by Amy Clear More than 82 percent of page administrators say that running Facebook contests helped them achieve their goals. Social media promotions are great ways to widen your fan base, increase brand loyalty, and collect customer data. Read on to discover the most effective types of Facebook contests. Run a Simple […]

Content Marketing Inbound Marketing Social Media for Business Tech Conferences Technology News Twitter for Business

Tan, Tweet, Repeat – Engage Mexico’s Social Media Training

As written for Technorati Hands-On Social Media Training…With a Piña Colada So the July 4th celebrations are over if you’re in the States. It’s back to “the grind.” The paperwork is still there, and, oh yeah, your boss needs you to figure out this whole “social media” thing and how to do it like the […]

Business Blogging Content Marketing Inbound Marketing Social Media for Business Social Media Tools Technology News

Content Marketing Just Got Easier with ContentGems’ Hootsuite Integration

As written for Technorati  One of the first tools I was exposed to early on in my content marketing career was a tool called Intigi. It cut hours of web navigating off my weekly schedule, and gave clarity and focus to my curated content activities. In fact, the only thing unclear about the tool, was how […]

Case Study Infographic Social Media for Business Social Media Tools

Survey Reveals Having Facebook Fans Tops #SMB Wish List [Infographic]

As written for Social Media Today When Staples asked business owners to select one marketing wish, Facebook prevailed. The office and stationary supply giant recently surveyed 500 assorted businesses in an online poll, asking: “If you were given one wish to be granted, either a one-time Super Bowl Ad, a Facebook page with 2 million […]

Advertising Social Media for Business Technology News Twitter for Business

5 Tips for Twitter Advertising to Your Mobile Audience [SlideShare]

Social Media Advertising As mobile technology grows, a big opportunity arises for brands, mobile ads on Twitter are an intrinsic part of the user experience. According to Twitter, sixty percent of their 200 million active users log in via a mobile device at a rate of at least once per month. So the company sought to better understand the behavior of […]

Social Media for Business

The Facebook Post That Saved A Dog’s Life

Originally published to Business2Community Though some think it grossly overused to over-share about our lives, engaging in social media can be beneficial, and sometimes even save a life.  Below is a story about a dog, whose life was spared as a result of a nondescript posting on Facebook. After a trip to the grocery store, Kyle Bowser of Barnstable, Mass. […]

Infographic Marketing Strategy Social Media for Business Social Media Trends

How Airlines Are Embracing Social Media (Infographic)

Originally published to Business2Community In an effort to build customer engagement, commercial airlines have embraced social media — Twitter accounts, Facebook pages, and check-in locations for location-based mobile apps. Airlines like Southwest Air make a strong point to personalize audience experiences in ways like: Social media duties as part of job responsibility. Seeking out and sharing real customer experiences. Using local station […]