e-commerce eCommerce Internet Marketing Strategy

5 Tips to Improve Your Conversion Rates

In 2018, the average conversion rate of the top 25 percent of e-commerce sites was 5.31 percent. Meanwhile, the top 10 percent enjoyed conversion rates averaging 11.45 percent. However, the average rate for e-commerce as a whole was 2.35 percent. As you can see, there’s a significant spread in play there.  So, what is the […]

Advertising e-commerce eCommerce

Cyber Monday Tips: Social Media Techniques to Increase Your eCommerce Success

Every single holiday is an opportunity for small businesses to boost their marketing efforts. Some of these holidays are New Year’s, Thanksgiving, Black Friday, Halloween. However, if you are an e-commerce merchant, you might want to consider adding Cyber Monday in those holidays. Cyber Monday is the Monday after Thanksgiving. Considered as one of the […]

eCommerce Social Media Marketing

Want to Pump Up Your E-Commerce Sales and Revenue? Count on These Smart Social Media Strategies

Social media fuels e-commerce websites! It directs interested shoppers and online users towards attractive deals. Using social media brands, e-commerce websites can connect with customers and generate a sense of community. Through a comprehensive social media presence, brands can attain direct sales via few networks. And customers can use social media to share the products […]

eCommerce Email Marketing

Bring Your Email Marketing to the Next Level With These Best Practices

Email marketing may still be one of the most effective ways to build and develop relationships with customers, but that doesn’t necessarily mean your campaign will yield the results you want by default. Proper planning and strategizing are essential. Luckily, designing a strong campaign doesn’t need to be a challenge. Follow these tips, and you’ll […]

eCommerce Search Engine Optimization (SEO)

What to Do When Your Website Traffic Drops

For months things had been flowing smoothly with your e-commerce site. Traffic was steadily increasing, your conversion rate was high and sales were booming. Then suddenly, it all came to a halt. Like a busy freeway during commute hours, your site’s traffic came to a near standstill.  And now, you’re now faced with the question […]