Digital businesses must use a variety of methods and tactics to keep new customers interested and the bottom line happy. Digital business and digital marketing cannot use a single approach and expect to find stable success as the industry changes too fast and reaches too many people for one method to work. Between SEO, physical […]
Email Marketing
10 Ways to Write Cold Emails That Quickly Convert Sales
A cold email is an email sent without prior permission. In a simple way, cold email means you’re sending an email publicly available to someone you don’t know or receiving it from some unknown. Usually, getting someone to respond to a cold email is difficult. Cold emails are like cold calls but less annoying and […]
How to Boost SEO with Email Marketing
Your Guide to the Tools and Tricks That Will Optimize Your Results Anyone involved in search engine optimization (or SEO) will tell you that keeping up with search algorithms is tricky. It’s like chasing a moving target, and the only way to really be effective is to do your best to stay ahead of the […]
Bring Your Email Marketing to the Next Level With These Best Practices
Email marketing may still be one of the most effective ways to build and develop relationships with customers, but that doesn’t necessarily mean your campaign will yield the results you want by default. Proper planning and strategizing are essential. Luckily, designing a strong campaign doesn’t need to be a challenge. Follow these tips, and you’ll […]
Introduction to Email Marketing [Infographic]
In this day and age, it’s becoming harder and harder to stand out from the crowd and attract new customers to your business. Successfully promoting any type of brand is hard work due to the fierce competition. That’s why many people have resorted to using supposedly new and innovative ways to get the attention their […]
Email – A Powerful Tool for Connecting Your Business to Customers
Contrary to popular belief, email can be a very powerful tool in digital marketing. It can be used to retain the best customers and boost valuable sales. However, many small business owners don’t understand how valuable email marketing can be. How do you connect with customers on a more personal level? Nowadays, only a small […]
Increasing Traffic Using Your Email Signature
When you are running a business, it is important that you have an all-encompassing marketing strategy that utilizes many different mediums. You can read an excellent post on the hubspot.com website that explains how you can use your email signature to benefit your current marketing campaign. When you think outside of the box and pool […]
Is Traditional or Digital Marketing Best For Your Business?
With a variety of digital and traditional marketing methods available, marketers are now facing tougher choices than ever before about the best marketing strategies for them. But are there types of marketing that suit different industries better? Leaflet distribution specialist Direct Letterbox Marketing has compiled some data on the best marketing methods for different industries. […]