eCommerce Email Marketing

Bring Your Email Marketing to the Next Level With These Best Practices

Email marketing may still be one of the most effective ways to build and develop relationships with customers, but that doesn’t necessarily mean your campaign will yield the results you want by default. Proper planning and strategizing are essential. Luckily, designing a strong campaign doesn’t need to be a challenge. Follow these tips, and you’ll […]

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Email – A Powerful Tool for Connecting Your Business to Customers

Contrary to popular belief, email can be a very powerful tool in digital marketing. It can be used to retain the best customers and boost valuable sales. However, many small business owners don’t understand how valuable email marketing can be. How do you connect with customers on a more personal level? Nowadays, only a small […]

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Increasing Traffic Using Your Email Signature

When you are running a business, it is important that you have an all-encompassing marketing strategy that utilizes many different mediums. You can read an excellent post on the hubspot.com website that explains how you can use your email signature to benefit your current marketing campaign. When you think outside of the box and pool […]

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Is Traditional or Digital Marketing Best For Your Business?

With a variety of digital and traditional marketing methods available, marketers are now facing tougher choices than ever before about the best marketing strategies for them. But are there types of marketing that suit different industries better? Leaflet distribution specialist Direct Letterbox Marketing has compiled some data on the best marketing methods for different industries. […]

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Why SMS Marketing Will Soon Be On Par with Email Marketing

Written By: Stephen Twomey Email marketing has been an essential Internet marketing channel for most businesses. The performance of email has fluctuated over the years. It has stabilized over time, and has proven itself to be an effective way to reach prospects and customers. However, SMS marketing is slowly becoming a strong contender and may soon […]

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Do You Rely on Digital Marketing Methods? Don’t Overlook Direct Mail

As today’s media landscape keeps changing, marketers should hurry up and adapt their strategies. There’s an ever-growing number of online platforms and media channels that spread information, which means savvy brands must be open to change to evolve. Way too often, businesses allocate cash to tactics and strategies that follow the most recent trends. From […]