Category: Gamification

Gamification
gamification
Fixing Broken Social Media Channels with Agile Leadership and Gamification: Interview w Fanzy

As written for Technorati Is This the Year of Gamification? Last year I had a prediction that 2012 would be the year of gamification. I may have been wrong. Just this year the Gamification.co proudly announced 1 million views to their consistently compelling SlideShare content. And others are beginning to talk of game integration into processes as line […]

Advertising
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Next Phase of Mobile Games – Interview with Tapjoy SVP, Chris Akhavan

As written for Technorati Everyone wants a piece of the mobile pie, but display ads and banners aren’t working; e-mail contact with consumers is archaic and attention spans are short. One of the few industries getting it right in the mobile space is gaming: an industry often overlooked or marginalized by the business world. According to a report compiled by […]

Gamification
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Driving Kids to Succeed through Gamification

As written for Business2Community Last week’s TechCrunch Disrupt conference profiled a lot of new and exciting technologies. Most impressive to me, however, are new ideas that meld real-life challenges with technological solutions. Munzee is a company doing just that. Beyond the Virtual, into Reality Taking gaming beyond the realm of the virtual, and making use of real-world […]

Gamification
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How to Be a Chamillionaire: Story of BigDoor Gamification

Lots of interesting speakers and cutting-edge technologies were introduced at last week’s Gamification Summit in San Francisco. Summit attendees ran the gamut, with representatives from Google, SAP, eBay, OMGPOP, AT&T, Salesforce.com, and United Airlines all participating. The conference theme was resoundingly universal; big players rallying around the importance of loyalty in the digital marketing ecosystem, […]

Gamification
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Project Management through Incentivization: Interview with RedCritter CEO, Mike Beaty

Article first published as Project Management through Incentivization: Interview with RedCritter CEO, Mike Beaty on Technorati. Project Management Software Imagine you’re a business who’s product delivery requires a whole lot of timely coordination between different functional groups. “Hey, that sounds like me,” you might be saying. It sounds like a lot of industry whose challenge is the […]

Emerging Technology
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The Bull Market for Bands: Interview with TastemakerX CEO, Marc Ruxin

Article first published as The Bull Market for Bands: Interview with TastemasterX CEO, Marc Ruxin on Technorati. TastemakerX is social gamification-element platform that allows users to build “stock” portfolios of personal musical tastes and trade, share, and comment on them. Okay, so that’s a lot of words, so allow me to lend along with them a more current […]

Gamification
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Social Loyalty and Gamification – Interview with Tuhin Roy, Co-founder of Fanzy

Article first written for, and published as Social Loyalty Disruption – Interview with Tuhin Roy, Co-founder of Fanzy on Technorati. Hyper-engaged Gamification for the Masses Fanzy is an exciting San Francisco startup launching the world’s first social loyalty network. I spoke with company co-founder, Tuhin Roy at ad:tech San Francisco to get more insight into the company’s […]

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