By Megan Hicks There’s much more to blogging than just writing articles. You already know that you can provide readers with infographics, videos, and more. Creating a blog post series is one way you can show readers that you’re a blogging rockstar. Here’s why you should consider creating a series, and how to do it […]
Guest Post
The Systems We Used to Publish 124 Guest Posts in a Year
Written By: Benjamin Brandall Guest posts are a solid way to drive traffic back to your site, by increasing the ranking of pages with backlinks, and by generating interest with audiences bigger than your own. It’s a vital part of any content marketing strategy, but it’s also a pain because — let’s be honest — […]
Why Testing Outside Your Target Audience Is Good for Business
Written by: Lexie Lu We all know the first few steps of starting a business. First, you need to do market research to find a niche target audience. This audience has to have demands that your product or service can act as a solution to. You have to find out as much as you can about […]
Choosing the Right Payment Gateway for Your eCommerce Store
By: Amy Trotter In order to be successful in the world of ecommerce, you must pay attention to the details. Today’s consumers know that they have plenty of options, so your primary goal should be standing out from the herd. Security is far and away one of the major concerns that your potential customers are going […]
How Marketers Store and Protect Big Data
Here’s a strange coincidence: marketers have a lot in common with big data. Big data is used to target customers for business, services, and products, and that’s essentially the job of a marketer. Big data is not a tangible thing (a marketer is a person, of course, huge difference there), but rather a way to store […]
Instagram Tools and Tricks to Target the Right Audience
By Sujain Thomas If you are involved in the social media marketing, you must be aware of Instagram. For proving yourself as the best, you are required to learn the marketing ideas. Here are some of the effective ideas which can put you into action: Re-Market Your Creativity: If you are popular as a painter […]
Why Print Portfolios Still Matter in Design Marketing
By Amy Trotter If you’re a graphic designer, you may think you’ve engaged a client with every essential aspect of your work because you have a portfolio of your work available online. If a potential client is interested in your work, they can just access your website and check out your work. However, even if your […]
Every #FAQ About Google’s Next-Gen Local Search Advertisements
By Martin Ashton The recent Google Performance Summit saw a number of announcements being made by Google on upcoming changes in AdWords and Analytics with a special focus being accorded to mobile phones. Expanded Text ads were introduced, a sneak preview of the new interface of Google AdWords was given and sweeping changes to local search […]