Featured Guest Post Latest Marketing Strategy Startups

5 Essential Marketing Automation Tips for Successful Startups

By Liana Daren Marketing automation is seriously misunderstood buzzword that has been misleading a large number of startup entrepreneurs. It sounds like a machine that you give all your marketing commands to and voila! You’ve hired a new robot that you wouldn’t have to pay a dime to. If only, things were that simple! In reality, […]

Guest Post Latest Social Media Marketing

Social Cause for the Legacy of a Social Media Leader

By Julie Albright A question for social media mavens and marketing gurus: How do you enhance, not just preserve, the legacy of an iconic leader, philanthropist and humanitarian? How do you encapsulate a medical career of international renown, with a global roster of patients and a local series of living memorials, of the beneficiaries of […]

Emerging Technology Gamification Guest Post Latest Technology News

Using Technology to Make Learning Math Fun

By Tracey Clayton Are your children struggling with learning? Do they have difficulty grasping the concept of mathematics? Many parents find themselves in a delicate position as they cannot find an interesting way to make their children enthusiastic about learning. This is not something that should discourage you. The trick is to make learning a fun […]

Guest Post Latest Social Media for Business Social Media Marketing Video Marketing & Technology

Personalize Your Social Marketing with a Sociable Video Personality

By Dave Ratner Personalization is the essence of branding and promotions. If a business owner can lend his voice to a good or service, if consumers can hear the individual behind a company – if they can listen to the namesake of a retailer or a maker of a particular line of products – then […]

Guest Post Latest Social Media for Business Social Media Tools

The Most Affordable Social Media Tools for Your Startup

By eaHELP President, Tricia Sciortino It’s a beautiful time to be an entrepreneur. Having access to social media marketing tools like Facebook, LinkedIn, Twitter and Instagram means that you can reach (quite literally) thousands of prospects for a very small investment. But effective social media marketing, while budget-friendly, still take some upfront work in terms of […]

Gaming Latest Marketing Strategy

How Marketing Is Radically Changing in the #Gaming Sector

The gaming industry has been one of the biggest growth sectors of recent years, proving resilient and largely recession-proof. The global games market is still growing, with the value expected to hit $113 billion (£76 billion) by 2018 and some games becoming household names. The UK-produced Grand Theft Auto V, for example, is the most […]

Guest Post Latest Shared Economy Social Media Marketing

Trading with Trust: Social Media and the Sharing Economy

By Lewis Fein If you seek the social activity that best fits the power of social media, look to the past so you may see the future: Look to the timeless practice of bartering, or the rise of the “Sharing Economy,” in which technology allows people the world over to exchange goods and services without […]

Guest Post Latest Social Media Marketing Web Design

How an Effective Website Is Its Own Form of Social Media

By Brian Robson Perhaps the most “social” kind of online communication, within the commercial history of the Internet, is the oldest and least likely form of social media: A business website, which should be dynamic by design and informative by intent, where the entire site – from the use of color and illustrations to the quality […]