Filed under Marketing Strategy

3 Types of Effective Facebook Contests

3 Types of Effective Facebook Contests

Guest post provided by Amy Clear More than 82 percent of page administrators say that running Facebook contests helped them achieve their goals. Social media promotions are great ways to widen your fan base, increase brand loyalty, and collect customer data. Read on to discover the most effective types of Facebook contests. Run a Simple … Continue reading »

How Airlines Are Embracing Social Media (Infographic)

How Airlines Are Embracing Social Media (Infographic)

Originally published to Business2Community In an effort to build customer engagement, commercial airlines have embraced social media — Twitter accounts, Facebook pages, and check-in locations for location-based mobile apps. Airlines like Southwest Air make a strong point to personalize audience experiences in ways like: Social media duties as part of job responsibility. Seeking out and sharing real customer experiences. Using local station … Continue reading »

SocialCode’s 6 Ways to Reward Your Brand’s Social Influencers

SocialCode’s 6 Ways to Reward Your Brand’s Social Influencers

As published on Social Media Today Finding Your Social Influencers SocialCode, a leading social marketing solutions provider, earlier this month announced the release of two new features that help brands reach the most influential Facebook users, or “viral brand accelerants.” By observing the behavior of millions of consumers across thousandsof Facebook pages, the company is able … Continue reading »

Not Growing? Awesome. You’re Dead.

Not Growing? Awesome. You’re Dead.

“Not Growing? Awesome. You’re Dead.” – Ophelia’s Webb Many of us have heard this before, or perhaps another variation of it. In life, failure to grow may merely cause stagnation. In business, it’s terminal. Though necessary, taking actionable steps to personal growth and development in business can be challenging. With so many things to learn, … Continue reading »