Marketing strategy

Groupon-gamification-for-business
Gamification Internet Marketing Strategy Marketing Strategy

Eerie Eyeballs: Groupon’s Gamification

Gamification for Business As originally published in SocialMediaToday.com First, let me start off by stating, my only affiliation with Groupon is that I used ’em last week at Kennedy’s Irish Pub & Indian Curry, here in San Francisco (yes, there is such a place).  Next, let’s level-set on definitions, and give a little background for any newbies. […]

online-brand-reputation-who-are-you
Business Reputation Internet Marketing Strategy Marketing Strategy Social Media for Business

Why Your Online Reputation Matters to Your Business

Internet Marketing Strategy & Your Business Reputation The rules of the game have changed.  One negative blog post or product review can spread online in a flash and change the direction of a company and your internet marketing strategy needs to accommodate for this.  New business partners, customers and want to learn as much as […]

Elements-inbound-marketing-san-francisco
Inbound Marketing Marketing Strategy

Elements of Inbound Marketing

Inbound Marketing Inbound marketing is the practice of online marketing that deliberately uses a combination of search engine optimization (SEO), various social media channels, and blogging to publish content that people will seek-out, find and engage with.   Let’s look at some of the essential elements to an effective inbound marketing practice, include website optimization, high-quality blogging, social networking, and eNewsletters & useful content. 1. […]

facebook-social-media-for-business-icon
Marketing Strategy Social Media for Business

Facebook: Social Media for Business

Social Media for Business Business owners аnd marketers ѕhоuld knоw hоw important іt іѕ tо hаvе аnd tо grow thеіr online presence.  SMBs in the San Francisco Bay Area have caught on to social media for business, in part, because we are so close to it.  However, across the rest of the country, adoption isn’t […]