Marketing Strategy Mobile Trends & Tech

Why Businesses Cannot Ignore the Power of Mobile Marketing

The number of people using handheld devices for going online is significantly growing year by year. It has grown to a considerable force that businesses should not take it for granted. Mobile marketing should then be a major focus of modern-day businesses’ marketing campaigns. Mobile marketing is so important because making an impression is vital, […]

Latest Mobile Trends & Tech Web Design

Exploring Google’s Mobile-First Index and What it Means for the Future of Ecommerce

While it’s tempting to say the future of personal computing is mobile, the reality is that future is already here. The vast majority of searchers on Google these days are mobile searchers. What’s more, a huge percentage of online shoppers are using mobile devices to peruse and buy goods. According to Google, four out five […]

Latest Mobile Trends & Tech Snapchat

Not So Fast on eMarketer’s Snapchat Prediction

Leading forecasting firm, eMarketer, just predicted that Snapchat would reach $1 billion in global advertising sales in 2017. These numbers would wallop the 366.7 million the messaging service is predicted to bring in this year. Kenneth Wisnefski, CEO and Founder of leading digital marketing agency WebiMax, urges caution when it comes to these lofty expectations. Wisnefski […]

Latest Mobile Trends & Tech

Guide To Planning a Successful Mobile Advertising Campaign

Take a look around you. You‘ll discover that more and more people are living their lives on cellphones. Customer habits are changing. This makes a lot of sense for businesses to put more effort into mobile marketing & advertising, as that is where the target market is at.  Major brands and businesses today leverage on […]

Latest Mobile Trends & Tech Web Design

How Casinos Are Cashing-In on Web Redesigns

The mobile revolution is hitting every industry, transforming the way companies interact with consumers, as well as the levels of personalization and immediacy those consumers are coming to expect. When it comes to the gaming industry, questions abound about how quickly casinos should overhaul their floors, swapping out slot machines for connected smart games, and […]