Image: muaythaiislife.com The Great Debate Stereotypes of East Coasters and West Coasters have long been the material of late-night spoofs, movies, and cultural commentary. People from the West Coast brand their Eastern counterparts of being uptight and stressed out, while folks on the East Coast perceive them as having a laissez-faire approach to life. The generalizations go beyond mere […]
Mobile Trends & Tech
Where You Go Defines You More than Where You Browse – SoLoMo (Infographic)
“Moms who go to the zoo also tend to frequent beauty salons.” That’s the latest finding from JiWire, a location-based mobile media company. That deduction alone may not be earth-shattering, but it points to something larger: the emerging value of location based data. While defining audiences on mobile is nothing new, doing so based on location patterns […]
Social Messaging Apps Leaving Mobile Carriers in Last Place (Infographic)
As published in Business2Community Another article about the Olympics? Yeah, but this one’s different. It’s got Wenlock, and cool graphics. At this year’s Olympic Games, social media users are spending nearly half their time watching the event and half their time communicating about it. At the time of this writing, a Google search of “London Olympics” […]
5 Things to Look for in an Ideal Mobile Ad Network
As published on Social Media Today State of Mobile Advertising Speaking at the Mobile and Web Developers Conference in San Francisco last week, Opera Software’s EVP, Mahi de Silva, issued the company’s State of the Mobile Web assessment. As part of their industry insight series, Opera conducts the definitive analysis of the key trends affecting the mobile Web worldwide. Each […]
Loyalty Technology for the Little Guys [Infographic]
As written for Social Media Today In Vancouver, BC, one little coffee shop in the Mount Pleasant neighborhood is enjoying a 10x increase in customer loyalty. And one little company is helping them achieve it. RewardLoop is a mobile loyalty platform that rewards mobile device customers based on what they actually spend. The company has […]
Superpages Mobile Living Up to Its Name with a 38% Conversion Rate
Old School Superpages We’ve all been there before, our anticipation surging when Sue, the neighbor, leaks the big surprise and says, “You have a package at your door.” Two flights of stairs later, the excitement quickly dwindles when you see it’s merely this year’s the four-and-a-half pound installment of the Superpages. For most of us, […]
Real Life Minority Report Technology – Interview with CEO of 5 Examples, Bjorn Jawerth
Article first published as Real Life Minority Report Technology – Interview with CEO of 5 Examples, Bjorn Jawerth on Technorati. Remember how in awe most of us were to see Tom Cruise waving his hands in thin air to orchestrate messages and images in the movie Minority Report? While some were excited merely to see Tom Cruise, […]
A Picture Is Worth a Thousand Locations
This was a big week for social media conferences in San Francisco. Lots of emphasis on social engagement, and lots on mobile. Presenting at this week’s Social Loco Conference, one company showed us how more people are using mobile devices to share their experiences with friends and families. And this means a lot to the […]