Social media conferences in the San Francisco Bay Area.

Content Marketing Inbound Marketing Social Media for Business Tech Conferences Technology News Twitter for Business

Tan, Tweet, Repeat – Engage Mexico’s Social Media Training

As written for Technorati Hands-On Social Media Training…With a Piña Colada So the July 4th celebrations are over if you’re in the States. It’s back to “the grind.” The paperwork is still there, and, oh yeah, your boss needs you to figure out this whole “social media” thing and how to do it like the […]

Internet Marketing Strategy Social Analytics Tech Conferences

5 Key Questions to Calculating Lifetime Social Value

As written for SocialMediaToday This was my second year at last week’s Social Media and Web Analytics (SMWA) Summit in San Francisco. Hosted by the UK’s Innovation Enterprise Group, an organization built around an entire curriculum of industry knowledge events, the social series, in particular, is designed to improve the science of social media measurement. I continue to be […]

Mobile Trends & Tech Tech Conferences Technology News

All Smooth, No Friction at VentureBeat’s Mobile Summit

As published on Technorati Mobile Apps and Great MindsA year ago PandoDaily writer Paul Carr, gave lodging mobile app Hotel Tonight a less-than-stellar review. “It doesn’t matter how slick your app is, disrupting an industry as complicated as the hospitality business involves building a huge number of real-world relationships,” Carr reported at the time. Hotels that […]

Everything Else Mobile Trends & Tech Tech Conferences

When Google’s Instant Update Ruins a Perfectly Good #SXSW Outing

Originally published to SocialMediaToday SXSW Android Style Don’t be jealous iPhone owners, but when you’re part of the not-so-exclusive Android club, you get exclusive perks. Things you just can’t do with an iPhone that make our Droid-to-real lives so much easier than your mere mortal ones. Because we have the statistically #2 largest social network […]

Mobile Trends & Tech Tech Conferences Technology Leader Interview

SXSW – Is Brevity the New Big?

If SXSW this year is any indication, quick communication apps appear to be somewhat of a trend. The year that began with Twitter’s launch of Vine, may become the year of brevity. A time when communication became quicker, shorter, and more efficient. Company, TextReject, for example, takes the typing out of getting rid of someone. Really. Startup Plympton (recently […]

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Case Study Content Marketing Social Media for Business Tech Conferences

Between the Laces: Brooks Sports’ Massive Social Growth

As written for SocialMediaToday A subsidiary of Berkshire Hathaway Inc. Brooks Sports is a market-driven company with a specialty dealer channel strategy focused entirely on meeting runners’ specific needs. Founded in 1914, the company has a long history of innovation in the athletic space, but no real history of marketing technology leadership. That’s all begun to change. […]

Business Reputation Marketing Strategy Tech Conferences

5 Things Michael J. Fox Can Teach Us About Business, Happiness and Life

It took Michael J. Fox eight years to publicly reveal he had Parkinson’s disease back in 1998. He was starring in his second hit TV show and it was no longer something he could conceal. For years he struggled to accept his condition, rarely gave interviews, and deliberately remained out of the public limelight. Thanks to determination, […]

Internet Marketing Strategy Startups Tech Conferences

Local Business Social Savior? Social Media Expertise Meets Daily Deals

As written for Business2Community I had the pleasure of being at the Social Media Strategies Summit last week in San Francisco. The guys at GSMI do conferences well–they balance theory with case studies and practical training. One such training session entitled “Facebook Advertising Best Practices,” was led by the co-founder of local start up with a whole lot of […]