Category: Social Media Marketing

Social Media for Business
Zaarly 2.0: Stirring Up the Marketplace Social Style – Interview with CMO, Eric Koester

Article first written for and published as Zaarly 2.0: Interview with Eric Koester, CMO on Technorati. Zaarly is a proximity based, real-time buyer powered market or as I’ve read one analyst call it, a “virtual bazaar.” Requesters make an offer for a service or product need, and providers are able to sell their items and services. Because the marketplace […]

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Big Name Companies, Big Social Media Successes

Packed into a half day, with two simultaneous tracks running, SocialMedia.org’s BlogWell conference was chock full of great social media stories. Cross industry leaders, many from enterprise companies you wouldn’t think embrace social media, gathered to share eight case studies on their lessons with the new social channels.  BlogWell features near-live transcripts for each of the presentations, […]

Social Media for Business
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Interview with Eric Kim, CEO of Twylah

Article first written for, and published as “Friendly Twitter” Gets Even Friendlier: Technorati Interview with Eric Kim, CEO of Twylah on Technorati. Twitter for Business Marketing Ever been asked this question from your older, somewhat tech-challenged parents: “What’s this ‘Twitter’ thing?”  Eric Kim did, and after a week of explaining, his mother still didn’t understand it.  Understandably so, after […]

San Francisco Bay Area SMBs Should Tap into Social Media Marketing

Social Media Marketing in San Francisco There are lots of tools and resources for local San Francisco companies to leverage from to successfully launch Social Media for business. SMBs in here have the opportunity to tap into a wealth of local talent and emerging technology to connect with current and potential customers. Using social media in the […]

So What’s a Social Media Marketing Guru, Anyway?

Social Media & Internet Marketing Gurus What is a social media Guru? On the internet, a guru is recognized as someone who has lots of experience and has made the grade. The majority of internet Gurus are only too happy to teach. Therefore, becoming a San Francisco social media marketing Guru in the true sense of the […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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