Brand Management Latest Social Media Marketing

6 Social Media Mistakes You Must Avoid When Branding Your Business

Social networks allow potential users to reach others within their social groupings to share information and communicate information of mutual interest. Marketers and businesses, large medium and small, are using popular social media platforms such as Facebook, Twitter, Instagram and LinkedIn to reach an almost unlimited base of potential customers. With millions of daily users, […]

Guest Post Latest Social Media for Business

When Employees Back Their Brand as Social Media Ambassadors

Written by: Disha Dinesh The perfect business plan is the one that writes itself with little support from you or external factors. Essentially, it is leveraging available resources and filling all the right gaps in your market – from production and marketing perspectives. Your organization has untapped social capital in its employees. Did you know that […]

Guest Post Latest Social Media Marketing

5 Social Media Steps to Increasing Your Professional Exposure

By Alex Gomez In just a span of a decade, we’ve gone from stuffing our wallets with business cards and carrying resumes in bulky folders to digitally sharing our email addresses, blog sites, Facebook accounts, Twitter @usernames, and LinkedIn profiles to introduce ourselves professionally. The steady rise in the use of social media as part […]