Social Marketing Fella

Tag: Content creation

Featured
Integrating Social Media Into Your B2B Marketing

Most B2B firms don’t focus a great deal on social media. Often, they’re just confined to having a presence. As a result, they struggle to build a loyal following and engage social media audiences, which creates a perception among decision makers that social media is more relevant and useful to B2C firms. Which is a […]

Everything Else
7 Photoshop Must-Knows For Beginners [SlideShow]

Written By: Rocco Lungariello Photoshop is imperative to any photographer or graphic designer, but these professions are not the only ones that can put this influential software to good use. For the creative professional, who may include freelancers, marketing professionals, entrepreneurs, even business owners, it helps to have even just a working knowledge of how to […]

Content Marketing
Why Video will Dominate Content Marketing in 2017

So you’re thinking about adding video content to your marketing strategy? You’re certainly making the right decision. This year, almost 70% of all consumer web traffic, this naturally includes both mobile and desktop, will be the result of video content, according to research by the multinational tech conglomerate, Cisco. But you need to understand that […]

Blogging
The Importance of Publishing a Company Blog

Some people love company blogs, some people hate them – and some people simply love to hate them! Whether you like it or not though, they do provide a ton of benefits if used right. Sure there are blogs out there which are either pretentious or filled with guff that nobody would ever want to […]

Featured
How Content Fits In With Account-Based Marketing

By: Nate Vickery Account-based marketing as a way of doing B2B marketing is generally considered a big boys’ game. If you read more than three sentences of any introduction to ABM, it is very likely you will read this type of marketing is for mid-sized businesses and big companies. However, once you really start learning […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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