Tag: content curation

Everything Else
7 Photoshop Must-Knows For Beginners [SlideShow]

Written By: Rocco Lungariello Photoshop is imperative to any photographer or graphic designer, but these professions are not the only ones that can put this influential software to good use. For the creative professional, who may include freelancers, marketing professionals, entrepreneurs, even business owners, it helps to have even just a working knowledge of how to […]

e-commerce
Using Social Media to Retain eCommerce Customers

An Overview of eCommerce In the year 1989, the world wide web was invented by Tim Berners-Lee and the internet was open to the general public. In less than thirty years, the eCommerce market has gone from nonexistent to a multi-billion dollar a year industry. Every modern industry has had to adapt to the ever-growing […]

Content Marketing
Why Content Marketing Is The Missing Piece to Your Digital Strategy Puzzle

By: Allison Harvey Studies show that the average human’s attention span has dwindled to 8 seconds. To put that into perspective, a goldfish’s attention span is 9 seconds. Wow! In the world of digital marketing, we need to be making quick and lasting impressions with our clientele. The necessity to engage the consumer is more urgent than ever. In […]

Content Marketing
Why Video will Dominate Content Marketing in 2017

So you’re thinking about adding video content to your marketing strategy? You’re certainly making the right decision. This year, almost 70% of all consumer web traffic, this naturally includes both mobile and desktop, will be the result of video content, according to research by the multinational tech conglomerate, Cisco. But you need to understand that […]

Blogging
The Importance of Publishing a Company Blog

Some people love company blogs, some people hate them – and some people simply love to hate them! Whether you like it or not though, they do provide a ton of benefits if used right. Sure there are blogs out there which are either pretentious or filled with guff that nobody would ever want to […]

Content Marketing
How a Good Education Can Lead to a Better Content Strategy

A good content strategy involves more than coming up with keywords and titles for your content. Your business case and brand story have both to be woven into your content strategy. This requires clear thinking and creativity. Developing an effective content strategy requires a good grasp of the targeted audience’s language and good writing skills […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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