Tag: content

Blogging
Give Your Audience a Fresh Take by Repurposing Old Content

By Janice Kersh Many people like to repurpose their old blog posts into ebooks to help generate email lists, and it’s a decent tactic. But, it’s not the only way to repurpose your content. Your top content can be manipulated to create even more content for use throughout your website. If you want a content […]

Blogging
Why You Need to Write A Blog Series, and How to Do It

By Megan Hicks There’s much more to blogging than just writing articles. You already know that you can provide readers with infographics, videos, and more. Creating a blog post series is one way you can show readers that you’re a blogging rockstar. Here’s why you should consider creating a series, and how to do it […]

Blogging
Why Your Content Isn’t Highly Shared on Social Media and How To Change That

By Taranpreet Singh For bloggers and marketers, only half the process is covered when they create high-quality content to serve their readership with. The next half process includes active & effective marketing, maximally through social media channels & through other possible ways as well. While passionate bloggers are doing their best to create & promote content, it […]

Latest
Social Media Tricks for Better Content Marketing ROI

More than 80 percent of businesses use social media websites like Facebook and Twitter for their content marketing, and according to a Forbes survey, 90% of businesses feel strongly about its place in a marketer’s repertoire. But using social media, and using it effectively, are two completely different stories. B2C Content Marketing – 2016 Benchmarks, […]

Advertising
Missouri Wins with User Generated Content (#UGC) Advertising

The Missouri Division of Tourism recently launched “It’s Your Show” – an innovative advertising campaign created in partnership with H&L Partners, its St. Louis marketing agency. An extension of the 2013 “Enjoy the Show” campaign, this fully integrated execution includes TV, print, radio and out-of-home components that direct audiences to a new video-rich microsite. A […]

Content Marketing
Why Visual Content Is the New Black in 2016

By Chloe W. Miller When Dr Oetker started printing recipes on the baking powder bags back in 1891, I doubt he would ever think that he, along with John Deere will have been called the pioneers of content marketing more than 150 years later. From recipes and farmer magazine to infographics, blog posts, we’ve basically […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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