Facebook Marketing Marketing Strategy

Adjusting to the Expansion of Facebook Search Ads

After Facebook’s winter re-release of search ads, the social platform-turned-advertising-giant has recently expanded this option to more advertisers. In addition to the typical locations advertisers could place their ads, like the news feed and stories, this new option now allows ads to be generated as results right in Facebook’s search bar! With this game-changing new […]

Facebook Marketing Guest Post Social Media for Business Social Media Marketing

Is Facebook Still the Strongest Platform for Social Media Marketing?

Written By: Roshan Runnoo Facebook is the largest social media network in existence. It boasts of over 1.23 billion active users and  has the biggest market share ever possible. It is a commune of like-minded people who serve as the perfect target audience for select products and services. The challenge is to find these users. The […]

Facebook Live
Facebook Marketing Guest Post Latest Social Media Marketing Video Marketing & Technology

6 Ways to Use Facebook Live to Help Your Business

Written By: Elizabeth Victor With all the buzz and hype surrounding Facebook Live, you might be wondering how you can take advantage it, and make it work for your business. If you want to capitalize on this big trend, there are certain things that you can and should be doing to connect with your Facebook audience […]

Featured Guest Post Social Media for Business Social Media Marketing

Why Women Have an Edge on Social Media (And How You Can Claim It Too!)

Written By: Emin Sinanyan Balboa Capital has pulled through for women with a wonderfully encouraging infographic. The statistics it sheds light on are startling. There are over 9 million women entrepreneurs in the U.S alone. And 500 women-owned businesses are started every day. It seems like the tide has turned in favor of the ladies and […]

Facebook Group
Facebook Marketing Featured

Innovative Ways to Use Facebook Groups to Grow Your Fans and Engagement

There’s a very big difference between a Facebook page and a Facebook group. Most marketers and webmasters always seem to focus on their business pages more. The reason is simple: they do not understand the power that groups can provide. According to a 2014 research, 500 million people were using Facebook groups on a monthly […]

e-commerce Guest Post Latest

What Niche Spreads Farthest via Social Media?

Written By: Jared Carrizales Have you been wondering which industry has the largest reach on social media? Well, the answer may surprise you, especially if you haven’t been able to gain traction with your social campaigns. Here’s the top niche on social media. The Top 5 Industries on Facebook Revealed The United States’ November 2016 report […]