Guest Post Social Media Marketing

The Best Social Media Platforms That Make the Most Effect on Your Business

Written By: Julie Richardson Everything around us has dramatically changed throughout the years, and if you are into business, you would agree with this statement. You understand that for your business to prosper, you need to innovate because what is useful five years ago might not be as effective if used today. Thanks to social […]

Facebook Marketing

5 Facebook Metrics Your Business Must Track

Facebook Metrics give insight to businesses on how their Facebook activity is fairing so they can learn and build on past marketing strategies. While many SEO services concentrate on the likes of bounce rate, organic traffic, and returning visitors, Facebook offers different metrics for businesses to take advantage of. If you run Facebook campaigns and […]

Social Media Trends

How Artificial Intelligence is Enhancing Digital Marketing

Artificial Intelligence is primarily teaching machines to be more intelligent than humans at managing repetitive work and lessen human intervention. Below are some insanely powerful ways artificial intelligence is enhancing digital marketing: 1) Google Search The way Google displays search engine results to its users has been improved immensely, thanks to Artificial Intelligence. Google’s Voice […]

Facebook Marketing Guest Post Social Media for Business Social Media Marketing

Is Facebook Still the Strongest Platform for Social Media Marketing?

Written By: Roshan Runnoo Facebook is the largest social media network in existence. It boasts of over 1.23 billion active users and  has the biggest market share ever possible. It is a commune of like-minded people who serve as the perfect target audience for select products and services. The challenge is to find these users. The […]

Facebook Live
Facebook Marketing Guest Post Latest Social Media Marketing Video Marketing & Technology

6 Ways to Use Facebook Live to Help Your Business

Written By: Elizabeth Victor With all the buzz and hype surrounding Facebook Live, you might be wondering how you can take advantage it, and make it work for your business. If you want to capitalize on this big trend, there are certain things that you can and should be doing to connect with your Facebook audience […]

Featured Guest Post Social Media for Business Social Media Marketing

Why Women Have an Edge on Social Media (And How You Can Claim It Too!)

Written By: Emin Sinanyan Balboa Capital has pulled through for women with a wonderfully encouraging infographic. The statistics it sheds light on are startling. There are over 9 million women entrepreneurs in the U.S alone. And 500 women-owned businesses are started every day. It seems like the tide has turned in favor of the ladies and […]