Written By: Elizabeth Victor With all the buzz and hype surrounding Facebook Live, you might be wondering how you can take advantage it, and make it work for your business. If you want to capitalize on this big trend, there are certain things that you can and should be doing to connect with your Facebook audience […]
Tag: Facebook
Why Women Have an Edge on Social Media (And How You Can Claim It Too!)
Written By: Emin Sinanyan Balboa Capital has pulled through for women with a wonderfully encouraging infographic. The statistics it sheds light on are startling. There are over 9 million women entrepreneurs in the U.S alone. And 500 women-owned businesses are started every day. It seems like the tide has turned in favor of the ladies and […]
Innovative Ways to Use Facebook Groups to Grow Your Fans and Engagement
There’s a very big difference between a Facebook page and a Facebook group. Most marketers and webmasters always seem to focus on their business pages more. The reason is simple: they do not understand the power that groups can provide. According to a 2014 research, 500 million people were using Facebook groups on a monthly […]
7 Tips to Find Micro-Influencers on Social Media
Written By: Irene Fatyanova Strong online presence is essential for business success, which isn’t a bad idea because digital marketing is cost-effective, but it yields numerous benefits. Before, internet marketing revolved around ads, but according to some estimates, about 32% of internet users will use ad blockers in 2017. Think that’s a meaningless number? This will […]
Unwritten Rules of Social Network Marketing
Social network marketing refers to the use of social media platforms such as Facebook, Twitter or Instagram, to promote a certain product or service. The main goal of social network marketing is to create content that users will share on the internet and thus helping a company increase brand exposure. However, there are some rules […]
Using Social Media to Retain eCommerce Customers
An Overview of eCommerce In the year 1989, the world wide web was invented by Tim Berners-Lee and the internet was open to the general public. In less than thirty years, the eCommerce market has gone from nonexistent to a multi-billion dollar a year industry. Every modern industry has had to adapt to the ever-growing […]
eClincher Social Media Management: Where Comprehensive Meets Intuitive
Written by: Normand Bourque If you’re like me and are always looking for easier methods to manage all of your social media accounts, you know the possibilities are endless. A few good platforms have great elements to them, but are then deficient in other areas. Hootsuite has long been the go-to standard for many social […]
5 Social Media Marketing Trends in 2016 and what you should do to stay ahead of the curve
The world of social media is a living organism that continues to evolve and brands that wish to stay on top of their social media marketing game should always be ready to modify their strategies in response to these changes. Quality over quantity Google has long begun placing value on a post’s relevance rather than […]