Gaming Latest Marketing Strategy

How Marketing Is Radically Changing in the #Gaming Sector

The gaming industry has been one of the biggest growth sectors of recent years, proving resilient and largely recession-proof. The global games market is still growing, with the value expected to hit $113 billion (£76 billion) by 2018 and some games becoming household names. The UK-produced Grand Theft Auto V, for example, is the most […]

Gaming Mobile Trends & Tech Technology Leader Interview

When Gaming Meets the Real World -– Interview with Beintoo CEO, Antonio Tomarchio

Article written for, and published as When Gaming Meets the Real World – Interview with Antonio Tomarchio, CEO of Beintoo on Technorati. Gamification Meets the Real World The title of this article was the title of a workshop at last week’s ad:tech conference in San Francisco. The focus of the program was new strategies being used in the […]