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The Power of WOW: Maximizing the Influence of Social Media

By Pak H. Chau, Founder and CEO of WOW Sports Social media has the power to revolutionize the world of sports, in general, and extreme sports, in particular. It is one of the few mediums with the global reach to expose the talents of, say, skateboarders in Brazil and BMX bikers in Buenos Aires. Social media […]

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The Powerful Influence of Instagram on the Fashion Industry [Infographic]

In September 2015, when the major Spring 2016 fashion collections were shown, engagement on Instagram reached 44 million unique accounts and had 360 million interactions. BALMAIN SPRING/ SUMMER 2016 #BALMAINSS16 #BALMAINARMY #InstashootSS16 by @kevintachman A photo posted by BALMAIN (@balmain) on Oct 1, 2015 at 7:31am PDT   These “Insta-Models” are akin to the “Supermodels” […]