Tag: Internet Marketing Strategy

Advertising
Content Marketing vs. Advertising – What’s the Difference?

Written by: Wade Cockfield Content marketing can be easily misrepresented as advertising and vice versa. Whilst both share the same purpose of promoting brand awareness, it’s worth to note that there’s actually a fine line between the two and that the goals are different. Business and consumers alike are continuously looking for ways to improve the […]

Blogging
Glue Gun Blogging with the 50 Top DIY Bloggers

The latest blogging statistics are out, and one DIY retailer is aware of them. A recent study shows how powerful a business blog can be: 80% of blog visits are new (awareness) 53% more traffic (awareness) Posting every day generates 4x more leads (consideration) Nearly seven million people are blogging now; 12 million through social networks. […]

Advertising
Keep It Real and Other Proven Ways to Market to Millennials

Published to SocialMediaToday Members of the millennial generation are expected to spend $10 trillion over their collected lifetime. This is a generation even bigger than the baby boomers, and quickly becoming the most important market segment for advertisers. So big, in fact, Goldman Sachs has identified which brands are most poised to capitalize from this […]

Emerging Technology
Blow Out the Candles: The “GIF” Turns 25

GIFs. I was using them a lot in ’06 on my MySpace, but hadn’t thought about it much since. As it turns out, the image format turned 25 years old recently, and the “grown up” GIF is enjoying a resurgence of popularity. The GIF’s new notoriety is partly the result of faster computers and improved bandwidth, paired with popularity […]

Email Marketing
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5 Cool Ways to Use the Modern GIF

As published on Business2Community GIFs. I was using them a lot in ’06 on my MySpace, but hadn’t thought about it much since. As it turns out, the image format turns 25 year old right about now, and the “grown up” GIF is enjoying a resurgence of popularity. The medium’s new notoriety is partly the […]

Am I an “Intrapreneur”?

Internet Marketing Strategy Intrepreneur ‘in-tra-pre-noor’, n. a person who organizes, maintains and takes responsibility for an internet business venture. It used to be that starting any business was a somewhat daunting task. But in today’s world of brilliant tools and brilliant channels what you really need is drive, a solid internet marketing strategy, and a brilliant […]

Inbound Marketing
internet-inbound-marketing-101
Inbound & Internet Marketing 101

Inbound Marketing There are three key basics to promoting your online business online.  There is certainly much to gain through good inbound marketing on the internet, and little to become lost.  In case you company is internet based from the outset, this can be a no-brainer, without a doubt. But it works rapidly changing over the […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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