Infographic Internet Marketing Strategy Latest

Daily Deals and Flash Sales: All the Stats You Need to Know

Before there was Choxi, Groupon, or Living Social, there was one industry disruptor: Woot. Woot’s daily deal launched in 2004 (Amazon bought the company for $110 million in 2010). Today, daily deals and flash sales are the norm, with myriad ecommerce sites using daily deals and flash sales as a means to spur buyer behavior, The […]

Guest Post Latest

What You Should Know About Google’s Encrypted Video-Calling App, Duo

By Kayla Matthews A few weeks ago, Google released Duo as part of the company’s launch of two new messaging apps, along with the messaging-heavy Allo app. Duo is the one-on-one video-calling option centered on three things: simplicity, reliability and privacy. Expanded Accessibility With Duo There are two things that make the Duo a standout […]

Guest Post Inbound Marketing Latest

5 Things Experts Don’t Tell You About #Inbound Marketing (That You Really Need to Know)

By Heather Baker Most business owners looking to scale inevitably reach that full point when it comes to outbound marketing (empty promises and a clear lack of results will do that). When that happens they turn to its trendier and more reliable cousin for those previously elusive sales leads. You know, the ones actually worth pursuing. […]

Big Data Featured Latest

Why Today’s Leaders Need to Get to Know #BigData

“The [sectors] that have the potential to benefit the most from big data analytics are the ones lagging behind…” In business, there can be chasms between promise and fulfillment. Consider the case of big data analytics. Companies of all sizes are investing in technology to assemble unprecedented amounts of data, from customer call-center recordings and […]