Latest Social Media Marketing Startups

Why So Many Businesses Are Failing To Use Social Media For PR

You probably know this already – social media is fundamental for attaining success in the online environment. Considering that we live in the 21st century and 73% of adult people have at the very least one type of social media account, it’s safe to say that businesses now understand the power of these channels. However, […]

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Social Media and Promoting Thought Leadership and Holistic Education: Lessons from Pacific Point Academy

Written by: Lewis Fein In my previous column, where I emphasize the merits of using the Web to promote the interests of children with learning challenges or disabilities, consider this piece a sequel to that article: Think of it as an opportunity to highlight, through the many forms of social media, the merits of running a […]

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The Power of WOW: Maximizing the Influence of Social Media

By Pak H. Chau, Founder and CEO of WOW Sports Social media has the power to revolutionize the world of sports, in general, and extreme sports, in particular. It is one of the few mediums with the global reach to expose the talents of, say, skateboarders in Brazil and BMX bikers in Buenos Aires. Social media […]

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How to Maximize Your Content Marketing Strategy Through Your Social Media Channels

By Ryan Buckley The intersection of content marketing and social media is clear at every corner of the internet — from Facebook ads to Pinterest deals to LinkedIn articles. Content marketing is an essential component to every brand’s strategy, while social media channels provide the outlets to amplify a brand’s message. When used correctly, social media […]

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Retiring from Work, Not Social Media: A Primer

By Larry Klein If social media means anything, it is the antithesis of retirement: It does not exist for people to withdraw from conversation, exit a discussion, or refuse to read and share information about vital topics of the day. For current and potential retirees, social media is (or should be) a necessity; a way […]

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The Value of Social Media Marketing Form and Function: Designing Your Own Water

By Eric Barnes If social media marketing has any value, and it does, then it must be able to transform the ordinary into the extraordinary; to take something as commonplace as water – the very stuff we drink on a daily basis – and make it an online source of conversation, eliciting ideas and feedback […]

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Blogging Guest Post Social Media Monitoring

Why Your Content Isn’t Highly Shared on Social Media and How To Change That

By Taranpreet Singh For bloggers and marketers, only half the process is covered when they create high-quality content to serve their readership with. The next half process includes active & effective marketing, maximally through social media channels & through other possible ways as well. While passionate bloggers are doing their best to create & promote content, it […]

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5 Social Media Steps to Increasing Your Professional Exposure

By Alex Gomez In just a span of a decade, we’ve gone from stuffing our wallets with business cards and carrying resumes in bulky folders to digitally sharing our email addresses, blog sites, Facebook accounts, Twitter @usernames, and LinkedIn profiles to introduce ourselves professionally. The steady rise in the use of social media as part […]