Marketing Strategy Mobile Trends & Tech

Why Businesses Cannot Ignore the Power of Mobile Marketing

The number of people using handheld devices for going online is significantly growing year by year. It has grown to a considerable force that businesses should not take it for granted. Mobile marketing should then be a major focus of modern-day businesses’ marketing campaigns. Mobile marketing is so important because making an impression is vital, […]

Latest Marketing Strategy

Mobile Marketing Strategies You Must Use in 2017

The mobile first strategy has transformed the digital marketing landscape. Instead of only focusing on website marketing, many companies are starting to transition towards utilizing mobile apps in marketing. The objective is to meet people where they are. And, consumers are on their smartphones. In an age where technology is a pinnacle of our lives, […]

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Emerging Technology Latest Mobile Trends & Tech

Augmented and Virtual Reality Slated to Drive $150 Billion in Revenue

Augmented reality and virtual reality share some common drivers according to the latest report from Digi-Capital. The societal problems and technological challenges each solves, however, are very different. In Digi-Capital’s new Augmented/Virtual Reality Report Q2 2015, the company now segments the “reality” hardware market with a deep dive into critical success factors, technology/business drivers and early market leaders. […]