Tag: small business

Big Data
Why Every Business Owner Should Understand Big Data

Most businesses have a general understanding of what big data is. Yet many of these same companies don’t put that data to good use. This would likely not be the case if they understood the “what,” “where,” “when,” and “how” of big data. When you truly understand data, you’ll see why it’s so integral to […]

Content Marketing
How to Successfully Build a Content Marketing Strategy

In the modern day, brand success entirely depends on content marketing. For this reason, brands are competing hard to come up with a better content marketing strategy that will boost their brand reputation, improve on SEO and guarantee effective social media presence. Getting entry into this field is so simple that it only needs you […]

Guest Post
Why Social Media Is Essential for Succeeding in Local Business

Written By: Christopher Adams The growth of communication technology has created so many channels to stay in touch with customers that it often becomes quite confusing to decide which channel to use for the most rewarding marketing campaign.  The success of any marketing campaign depends not only on the right marketing strategies but also on […]

cyber security
Cybercrime & SMBs: What’s the Worst-Case Scenario

Whether you realize it or not, cyber security is one of the greatest risks facing small and medium businesses today. Not only are digital crooks and cyber fiends better equipped than ever before, but businesses are also using an unprecedented level of web-connected technologies; all of which are vulnerable to attack. To compound the threat […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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