Social Media Marketing

Is Augmented Reality the Next Big Thing in Social Media?

Written By: Adela Belin Augmented reality is a fast-growing trend in the world of digital transformation. Taking virtual reality one step ahead, augmented reality brings forward a new-age, immersive customer experience. Given its popularity, its growth is said to reach $117.4 billion by 2022. Now that’s huge, isn’t it? So, what is augmented reality? It […]

Latest Mobile Trends & Tech Snapchat

Not So Fast on eMarketer’s Snapchat Prediction

Leading forecasting firm, eMarketer, just predicted that Snapchat would reach $1 billion in global advertising sales in 2017. These numbers would wallop the 366.7 million the messaging service is predicted to bring in this year. Kenneth Wisnefski, CEO and Founder of leading digital marketing agency WebiMax, urges caution when it comes to these lofty expectations. Wisnefski […]