Attorneys and law firms have come a long way from the era when regulators didn’t allow them to advertise. With the unlimited reach that the Internet offers, there’s really no reason for you and your firm not to have some kind of online presence. Good marketing isn’t rocket science, either. As you’ll see, all you […]
Increasing the traffic to a web store is one of the biggest challenges every e-commerce entrepreneur faces. Where to begin? How to stand out from thousands of competitors who try to attract the same traffic? Usually, business owners learn the answers to these questions the hard way; you can use this guide as a cheat […]
It has been found that people learn and remember information while also looking at visuals. This makes sense because we are constantly looking at our surroundings to become oriented and to make memories. With this in mind, infographics have become very successful in relaying information to desired audiences. Online advertising has picked up on this […]
With the growing no. of internet users, the no. of social media users is also growing at a rapid rate. According to the statistic, there are already over 2.5 billion social media users with the Facebook being the social media platform with the highest no. of active users. Other popular social media platforms with more […]
Today every new business is called a ‘’startup’’. Paul Graham, one of the most influential tech entrepreneurs and business writers, has explained this term and assigned it to a company that features fast growth. It doesn’t matter which industry you are in, or how many people you employ. Since marketing is often directly responsible for […]
SEO is an ever-evolving industry that keeps on redefining itself. Sometimes, it is almost impossible to de-mystify it for the beginner online marketers and business owners. However, there were always best practices which helped many to succeed in this highly competitive and mostly unpredictable specialty. SEO and social media marketing (SMM) are two closely knit […]
Written By: Lisa Michaels Stories have practically unlimited potential as tools that connect audiences with the products and services they need to live and work. And the concept is not new – marketers have been leveraging the power of storytelling to achieve exceptional results for a very long time. Integrating storytelling into your marketing strategy allows […]
Written By: Zachary Jarvis It seems like Social Marketing has been with us forever, but in truth, it’s been around for less than a decade. It’s all to do with the Smart Phone. It’s now ten years since the first iPhone launched, and even though Twitter launched a year earlier, it was the ability to […]
