Advertising e-commerce eCommerce

Cyber Monday Tips: Social Media Techniques to Increase Your eCommerce Success

Every single holiday is an opportunity for small businesses to boost their marketing efforts. Some of these holidays are New Year’s, Thanksgiving, Black Friday, Halloween. However, if you are an e-commerce merchant, you might want to consider adding Cyber Monday in those holidays. Cyber Monday is the Monday after Thanksgiving. Considered as one of the […]

Social Media Marketing

Tips To Incorporate Great Content Into Your Social Media Marketing Strategy

Congratulations on taking the plunge and trying out business ownership. Owning a business of any kind is hard work. First, you have to build your customer base – who want what you’re selling? Who can they pass the message on to? Word of mouth is our best friend, and testimonials sell products. It’s not news […]

Advertising

Learning from Your Competitors’ Ads

Lessons learned are less expensive than learned lessons. In other words, why suffer through the pains of trial and error, blazing heretofore-uncut trails? Instead of expending time and capital learning lessons, spend some time gleaning useful knowledge from the learned lessons of those who have gone before you. Learning from your competitors’ ads can be […]

Guest Post Search Engine Optimization (SEO)

Double Your Targeted Traffic with These 6 SEO Marketing Tips!

Written By: Ryan Grace Like most ambitious entrepreneurs, you have probably come across the term ‘search engine optimization’ (SEO). It is the process experts use to make your business website easy for your customers to browse through. The sole objective of such professionals to attract internet surfers to your organization via popular online platforms. This […]

Marketing Strategy Mobile Trends & Tech

Why Businesses Cannot Ignore the Power of Mobile Marketing

The number of people using handheld devices for going online is significantly growing year by year. It has grown to a considerable force that businesses should not take it for granted. Mobile marketing should then be a major focus of modern-day businesses’ marketing campaigns. Mobile marketing is so important because making an impression is vital, […]

Guest Post Marketing Strategy

7 Marketing Strategies for Tourism Industry During Off Season

Written By: Riya Sander All businesses face a common challenge called seasonal changes. Businesses are in a constant cycle of high season and low season. To survive season impacts, ‘offseason marketing strategy’ must be kept in place. Many tourism businesses depend on the high season for business and close the businesses during off-peak season. The […]

Marketing Strategy

4 Ways to Find Perfect Influencers for your Marketing Campaign

The number of small businesses is constantly rising. So, to survive in such a fierce marketplace, you need to make your brand visible to your target audience. But, putting yourself out there is not that simple, given the fact that, today, the majority of businesses are using at least some digital marketing techniques. This is […]

Social Media Marketing

Is Augmented Reality the Next Big Thing in Social Media?

Written By: Adela Belin Augmented reality is a fast-growing trend in the world of digital transformation. Taking virtual reality one step ahead, augmented reality brings forward a new-age, immersive customer experience. Given its popularity, its growth is said to reach $117.4 billion by 2022. Now that’s huge, isn’t it? So, what is augmented reality? It […]