Search Engine Optimization (SEO)

5 Reasons Why Startup Business Needs To Hire an SEO Agency

Search Engine Optimization is a strategy used to optimize a website so as to attract organic traffic. This technique leads to a higher ranking of a website. This puts a website in a better position on search results. This is preferably on the first page of search results. Most businesses are now realizing the benefits […]

Big Data Latest

Why Every Business Owner Should Understand Big Data

Most businesses have a general understanding of what big data is. Yet many of these same companies don’t put that data to good use. This would likely not be the case if they understood the “what,” “where,” “when,” and “how” of big data. When you truly understand data, you’ll see why it’s so integral to […]

Latest Marketing Strategy Startups

7 Common Marketing Mistakes Startups Make

Today every new business is called a ‘’startup’’. Paul Graham, one of the most influential tech entrepreneurs and business writers, has explained this term and assigned it to a company that features fast growth. It doesn’t matter which industry you are in, or how many people you employ. Since marketing is often directly responsible for […]

Case Study Latest Startups

2016 Best Cities for Startups Study: Don’t Go to Arizona for Financing

The analysts at WalletHub’s recently compared the relative startup opportunities that exist in the 150 most populated U.S. cities. Using 16 key metrics, ranging from five-year survival rate, to office-space affordability to educational attainment of the local labor force. The study found Grand Rapids, Michigan, leads the nation in the highest average growth of number of […]

Featured Technology Leader Interview

Investigating the Silicon Prairie

Below is the product of a written interview with three C-level executives at Silicon Prairie startups in June of 2015. Jonathan Herrick – Chief Sales and Marketing Officer and Partner-Hatchbuck What’s the first thing you notice is the difference between startups in the Silicon Prairie, and those in Silicon Valley? Startups in silicon prairie can […]