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Why Women Have an Edge on Social Media (And How You Can Claim It Too!)

Written By: Emin Sinanyan Balboa Capital has pulled through for women with a wonderfully encouraging infographic. The statistics it sheds light on are startling. There are over 9 million women entrepreneurs in the U.S alone. And 500 women-owned businesses are started every day. It seems like the tide has turned in favor of the ladies and […]

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7 Tips to Find Micro-Influencers on Social Media

Written By: Irene Fatyanova Strong online presence is essential for business success, which isn’t a bad idea because digital marketing is cost-effective, but it yields numerous benefits. Before, internet marketing revolved around ads, but according to some estimates, about 32% of internet users will use ad blockers in 2017. Think that’s a meaningless number? This will […]

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#Hashtags: What’s Popular, What’s Not, and Trends Predictions

Hashtags are widely used in Twitter, Instagram, Facebook and other social media websites, and are referred to by blogs, news websites and commercial websites. People are using hashtags in order to promote an idea or a concept. Social media marketers are using hashtags to promote their posts so when readers are clicking those hashtags, they […]

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The Secrets of #SocialMedia, Revealed [Infographic]

There are very few masters of social media, and those who have begun to understand its intricacies know that once they do, something will change and the game will begin anew. In a world where 61% of Fortune 500 CEOs are lackluster on social media, it’s time for a change. Today that change begins with […]