Tag: video marketing

Content Marketing
Why Video will Dominate Content Marketing in 2017

So you’re thinking about adding video content to your marketing strategy? You’re certainly making the right decision. This year, almost 70% of all consumer web traffic, this naturally includes both mobile and desktop, will be the result of video content, according to research by the multinational tech conglomerate, Cisco. But you need to understand that […]

Guest Post
How to Market Your Brand Better Using Periscope

By Japs Buidon Many marketers are now leveraging Periscope, a live streaming video app by Twitter, into their social media marketing efforts.  Learn why should too. It’s no surprise as to why marketers are now tapping Periscope as a part of their marketing efforts. Periscope allows real-time, authentic, and more personal connections between different brands […]

Infographic
The Future of Video Marketing, How Powerful Is It? [Infographic]

If a picture is worth a thousand words, video delivers twenty-five of them per second. That’s what the team at One Productions believes. They are an award-winning video production company based in Dublin, Ireland, specializing in the creation of video content that gets target audiences interested, excited and leave them wanting more. The company provides […]

Advertising
10 Video Marketing Trends You Can Expect in 2015

As published to The Huffington Post Serial entrepreneur and mobile consultant Hannah Bree Hanson and I were in attendance at the Streaming Media West Conference last week in Huntington Beach, CA. The event featured a veritable who’s-who of industry leaders including Verizon, Limelight Networks, Wowza, Skype, and NFL Now, Tivi, and Ramp. Here’s the top […]

Case Study
Study: Rise in HD #Mobile Makes Video Streaming a Critical Marketing Tool

Video marketing Wowza Media Systems,  provider of Simply Powerful Streaming™ software, released findings from an independent  survey, which reveals consumer and business preferences and expectations for video streaming.  According to the Wowza survey, conducted at the NAB Show 2014 in Las Vegas, 68 percent of respondents use 4 or more devices a day and expect access to high-quality […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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