Tag: YouTube

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The Benefits of Creating a YouTube Channel [#Infographic]

What Is A YouTube Channel? A YouTube Channel is like having your own homepage or TV channel on YouTube. You can add videos to the channel and organize the videos according to topics and dates. Additionally, you can customize your channel with logos, graphics, pictures and text descriptions. This can help you brand your business. […]

Guest Post
YouTube
How to Use YouTube for Creative Advertising

Written by: Helen Eagleton As video content marketing is on the rise, YouTube offers fantastic opportunities for businesses that want to expand their reach, engage audiences, and convert sales. Well-known brands including Coca-Cola, McDonalds, and Toyota all have leveraged YouTube to power their ongoing success. In fact, many people have positively responded to brand messaging via […]

Advertising
10 Video Marketing Trends You Can Expect in 2015

As published to The Huffington Post Serial entrepreneur and mobile consultant Hannah Bree Hanson and I were in attendance at the Streaming Media West Conference last week in Huntington Beach, CA. The event featured a veritable who’s-who of industry leaders including Verizon, Limelight Networks, Wowza, Skype, and NFL Now, Tivi, and Ramp. Here’s the top […]

Advertising
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The Future of YouTube is True

Video Advertising As written for BusinessInsider.com “Pre-roll makes me grumpy, is that the only monetization strategy you [Google] will have for YouTube?” That was the question posed to Neal Mohan, Google’s VP of Display Advertising at last week’s Signal Conference in San Francisco. One of the great things about having a strong moderator at a conference like this is he’s going […]

Brand Management
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Intel Gets Social

Article first written for and published as Intel’s Social Status Update: Make Conversations, Not Ads on Technorati. Social Media for Big Business Intel launched its marketing campaigns with a bang this year, showing off a number of interesting 2+ GHz Ultrabook laptops with Intel processors at CES. Going head to head with Apple, they talked a whole lot […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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