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What is Inbound Marketing?

Book Review
The 7 Essentials to Content Marketing

 Free eBook “Content is the currency of social.” – Scott Monty, Ford Motor Company (at Dreamforce Conference 2012) Originally posted to Social Media Today. In what was one of the most socially-spirited Dreamforce conferences ever, Scott Monty’s statement last week was one of the most universally resounding. This, because the shift we’re seeing today is all […]

Search Engine Optimization (SEO)
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Social Media Optimization is Part of Good SEO

Social media optimization (SMO) is an entirely new concept dealing with all the methods that can be used to create publicity, referral traffic, and bookmarking of your website using social media tools.  Things like social book-marking, up-voting (or down-voting), content tagging, sharing, liking, RSS feeds and similar all constitute social media activity.  For the author, […]

Inbound Marketing
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Inbound Marketing and Why It Works

What Is Inbound Marketing, Anyway? Inbound marketing is the practice of online marketing that deliberately uses a combination of search engine optimization (SEO), various social media channels, and blogging to publish content that people will seek-out, find and engage with.  The concept of Inbound marketing was first introduced to me by HubSpot, and from their founders’ […]

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5 Principles To Work Like Elon Musk And Still Survive

Written By: Anupam Rajey He is five men in one. Although it’s not what you are thinking. After selling X.com to Confinity inc and Zip2 to Compaq, he went on to become the founder and CEO of SpaceX, co-founder and chairman of SolarCity, OpenAI, and co-founder, CEO and product architect of Tesla Motors. Feeling tired by […]

Latest
Can You Still Make Money with Affiliate Marketing?

Blogging has always been a popular and highly profitable activity. Famous bloggers earn millions of dollars from consulting and native advertising. Until recently, many bloggers were also using affiliate marketing to cash in their writing skills. The affiliate marketing is a process of driving leads to some commercial offers through inbound links and earning a […]

Featured
5 Ways On How To Leverage The Use of Social Media In Local SEO

Social media is a game changer. A quarter of the global population are active social media users, and this rate is likely to swell in 2017. Social media platforms are no longer confined to reconnecting with former classmates or sustaining new relations. They are used as marketing channels and trading tools by small enterprises and […]

Guest Post
5 Marketing Strategies That Will Double Your Social Followers

Written by: Alex Williams Probably the biggest challenge in today’s world of business and marketing is developing the strategies for building and retaining customer’s loyalty. Every prosperous business has a clear and effective marketing strategy. It will help you identify your customers, understand their needs and wishes, and above all, your marketing strategy will help you […]

Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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