Your Myers-Briggs Personality and Social Media Behavior [Infographic]

MyersBriggs-owls-social-media

As published in Business2Community

CPP, “The People Development People,” and publishers of the Myers-Briggs®  personality assessment, recently released an infographic based on their own original research about personality types and social media. The Myers-Briggs (MBTI®) personal inventory has helped millions of people around the world better understand themselves and how they interact with others.The program makes the theory of psychological types described by Carl Jung understandable and useful in people’s lives.

The basic differences in the ways individuals prefer to use their perception and judgment are key to the assessment. As the Myers & Briggs Foundation explains, “Perception involves all the ways of becoming aware of things, people, happenings, or ideas. Judgment involves all the ways of coming to conclusions about what has been perceived. If people differ systematically in what they perceive and in how they reach conclusions, then it is only reasonable for them to differ correspondingly in their interests, reactions, values, motivations, and skills.”

I’m an INTJ (Introverted Intuition with Extraverted Thinking): INTJs live in the world of ideas and strategic planning. They value intelligence, knowledge, and competence, and typically have high standards in these regards, which they continuously strive to fulfill. To a somewhat lesser extent, they have similar expectations of others.

Historically, the renowned assessment has helped organizations of all sizes address their needs, from team building, leadership and coaching, and conflict management to career development and retention. But most recently, it helps brands, marketers, and sociologists understand which personality types are most/least likely to use the various social media platforms and differences in using these platforms at work versus during personal time.

More information on Myers-Briggs basics can be found here.

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One comment on “Your Myers-Briggs Personality and Social Media Behavior [Infographic]”

  1. Lillian Pierson

    That is fascinating stuff. This post prompted me to take a MBTI and it said I was a INFJ. I really enjoyed looking at the corollaries between MBTI and social media activity. Thanks!

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Andre Bourque (SocialMarketingFella) is Editor Emeritus of Technorati.

He covers emerging trends and news in social, mobile, cloud, and related technologies.

Based in San Francisco, he can be contacted via his social channels and at: andrefbourque@gmail.com

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