Tech startups have a huge advantage over big tech businesses. The former can change objectives, teams, and projects without all the planning, development, and approvals large tech companies typically go through to make changes. Innovative tech startups are hyper-focused on making their operations more agile. However, a more agile company doesn’t make itself overnight. That […]
Month: April 2022
Why Brand Values Are Key To Driving Customer Engagement
In times of crisis, we tend to look inwards. We reflect on our own values and our deeply-held beliefs. What’s really important to us? What motivates our choices and our decisions? In the midst of not only a global health crisis but also serious political and social unrest, many of us have been forced to […]