6 Must-Have Capabilities for Any Good Enterprise Social Media Management Solution

Article first published as 6 Must-Have Capabilities for Any Good Enterprise Social Media Management Solution on Technorati. In late 2011, Ashton Kutcher (the actor and first celebrity to hit 1 million followers on Twitter), walked past a television and saw that the longtime coach of the football team from Penn State University had been fired. As an alumnus of a […]

July 17, 2012
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The Impetus for this blog was an inspiration one day after reading the book “Inbound Marketing.” Living in San Francisco at the time, the early 2010s were a hayday for innovative and emerging social media platforms and technologies (remember Google+?).

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