B2B Inbound Marketing Study: Cloud Company Sees 76% Increase in Conversions

Inbound marketing Cloud security provider FortyCloud‘s online marketing strategy relies on inbound marketing to generate traffic by writing detailed articles on relevant security topics. The company uses an assortment of valuable content to drive visitor engagement, lead capture, and conversion. They use a combination of standard, and premium content (requiring contact information input), but sought to increase conversion and […]

June 26, 2014
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