#BigData: The Psychology of the Supermarket [Infographic]

Learning about shopper trends is one of the best ways for consumer businesses to stay on top of their marketing and advertising approach. By analyzing consistent consumer data, all businesses can form lasting relationships with their customers and use the information to allow their own companies to grow. In the infographic below, the University of Southern California’s Online Master of Science in Applied Psychology program took a closer look at the psychology used to sell to consumers in grocery stores around the U.S.