Business Reputation

Business Owners: Habits for Success

As the head of an organization, business owners set the tone for how all of their peers should act in the workplace. Employees and stakeholders will oftentimes look to the owner of a business to get an understanding of the personality and goals of the company. For company heads and business owners, it can feel like the world is always watching them. This is why it is so important for business owners to have habits that lead to success and inspire their peers and employees to act in a similar fashion. 

Start With a Plan

Every good project begins with a well-thought-out plan and as the head of the business, you should always be the person with the plan. Workers and managers will look to you for a sense of direction and expect you to have a plan to address different situations. Make it a habit to develop a plan whenever approaching a challenge and be sure to clearly communicate this plan to the entire company. Here is a quick list of the steps that many business owners make when developing a plan.

  • Start by defining the scope of the project
  • Develop goals that are relevant to the desired outcome of the project
  • Decide what specific steps are necessary to reach the desired outcome
  • Choose the key performance indicators that will be used to track the success of the project
  • Analyze the finished project and determine how to better approach the next project

Develop New and Improved Processes

Keeping the same processes and operations while hoping for a different outcome will not benefit you or the business you’re running. If you see shortcomings in your business’s performance then it may be time to review your operations and brainstorm new methods of completing these processes. The direction of the business is largely your responsibility, meaning you should be directly involved in the development of new processes. 

Once you have developed a new and improved process analyze its effectiveness. To do this decide on what key performance indicators you will track. For instance, let’s say your goal is to revamp your marketing efforts. In this scenario, it would be wise to track data such as website visits, impressions made, and accounts created on your website. These key performance indicators will make it clear how effective your new marketing process is and how it could be improved moving forward. 

Build a Strong Network

A strong network of reliable people is crucial to running a business. The habits and personalities of the people surrounding you have a major impact on your own feelings and actions. Spending time with people who are ambitious and positive will encourage you to also work hard for success. Avoid people who are negative and critical as they can have a negative effect on your mood and ambitions.  Surround yourself with trustworthy people who are well-informed about the industry your business operates in. An effective support system will enable you to make better business decisions and grow your company. 

Work Smarter Not Harder

We all have a limit of mental energy that can be exhausted if we overwork ourselves. When we feel tired or overworked we begin to act carelessly and make more mistakes than we wouldn’t have made if we were rested. This is why it is important for us to understand our own limits and take a break when it is necessary. If you begin to feel stressed or overwhelmed by the work in front of you take a moment to do something you enjoy. Listen to your favorite focus playlist with a pair of wireless earbuds, or take a walk to get a coffee from your favorite café. These short breaks should help you feel more relaxed when you return to work. You should also avoid multitasking when you work. The human brain works its best when it is focusing on one task at a time.

Make Eco-friendly Choices for Your Business

Being environmentally friendly will have major benefits for your business. Protecting the environment is a responsibility that we all share and responsible consumers are keenly aware of this. In fact, environmentally conscious consumers will go out of their way to support businesses that actively care about the environment. This same logic also applies to workers of a company. Employees will work harder for a company they are proud to be a part of and that cares about the same social movements as they do. Here are a few quick tips to make your business greener without investing in commercial construction

  • Light your office with LED bulbs
  • Reduce paper use
  • Allow employees to work remotely when possible
  • Recycle in the workplace
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Andre Bourque (@SocialMktgFella) is a cannabis industry media influencer, brand executive and advisor, blockchain marketer, and cannabis columnist. He specializes in cannabis industry partnerships, distribution, and funding. He is a ranked social media marketing and content strategist.

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