Every #FAQ About Google’s Next-Gen Local Search Advertisements
July 24, 2016
By Martin Ashton The recent Google Performance Summit saw a number of announcements being made by Google on upcoming changes in AdWords and...
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Advertising
Delve into the dynamic world of advertising where creativity meets strategy. Explore the latest trends, best practices, and innovative campaigns that shape the industry. From traditional media to digital platforms, this category covers the art and science of captivating audiences and driving business success through impactful communication.
Whether you’re a marketer, advertiser, or simply interested in the power of persuasion, join us as we showcase the evolving landscape of advertising and the influence it has on consumer behavior and brand perception.
51 Articles
Will Facebook Canvas Finally Deliver Effective Mobile Advertising?
June 6, 2016
To improve the Facebook ad experience of both the marketers and the users, the giant social media platform launched Facebook Canvas on...
Study: New Growth Leadership Initiatives Needed in B2B Messaging
June 3, 2016
Business-to-business marketing executives must combine strong leadership skills with deep marketing experience to clearly establish their...
Missouri Wins with User Generated Content (#UGC) Advertising
March 31, 2016
The Missouri Division of Tourism recently launched “It’s Your Show” – an innovative advertising campaign created in partnership with...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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FEATURED ARTICLE
6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
